LadBaby are at it again. They are about to release their fifth Christmas charity single, Food Aid, the proceeds of which “will go to The Trussell Trust”. And while their success seemed a sure thing over the past week, they may be about to lose their Christmas number one streak.
At the moment, Ladbrokes have placed LadBaby as the favorite to claim this year’s Christmas number one. They currently have a mighty 1/4 to claim a fifth win.
This year’s track features Martin Lewis, as well as some impersonators of other major stars, including Paul McCartney and Elton John.
However, things start to get a little tense at the top. Ladbrokes have recently cut the odds on some of the top contenders for Christmas number one, and LadBaby’s biggest threat at the moment is Wham!
Yes, his legendary hit Last Christmas is still a British favourite, and the odds of him surpassing LadBaby are getting better every day. Ladbrokes have awarded the song a staggering 5/1 for claiming this Christmas season as their own.
If Last Christmas were to take the top spot, it would be the first time that Wham! track has done it. The year it was released, the George Michael song lost out to Band Aid’s Do They Know It’s Christmas, the same song LadBaby is parodying.
LadBaby and Wham! However, both could lose this Christmas. YouTube group The Sidemen have also released their own release for Christmas number one 2022: Christmas Drillings. The track features JME, as well as Sidemen members KSI, Miniminter, Zerkaa, TBJZL, and more. In addition, the proceeds from the song will also be donated to a charity: Fareshare.
The group has recently received 8/1 odds from Ladbrokes, and it’s easy to see why.
The Sidemen recently released an exclusive physical version of their single on HMV for just £3.99, and the music retailer has already reported “strong sales” after selling 3,000 copies in just a “couple of hours”.
HMV and Fopp managing director Phil Halliday said of The Sidemen’s song: “This Christmas is going to be harder than ever for millions of people, so we’re happy to do our bit to raise funds for Fareshare with this brilliant charity single.
Sidemen manager Jordan Schwarzenberger said: “We are delighted that hmv is backing us in our big push to raise money for Fareshare and make thousands more meals available to those who need them most.”
Alex Apati of Ladbrokes said: “LadBaby seemed an absolute certainty for another Christmas number one, but with Sidemen and Wham! now hot on their heels, the latest odds suggest the race is opening up fast.”
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