Elon Musk lays out his vision for Twitter as the new official owner

On the eve of his Twitter acquisition, Elon Musk took to the site to announce what the deal meant to him. Destiny a letter Addressing advertisers, the SpaceX boss claimed his interest in buying Twitter had to do with “the future of civilization.” He reiterated that he viewed the social media platform as “a common digital public square, where a wide range of beliefs can be debated in a healthy way, without resorting to violence.”

Musk also expressed alarm at the perceived rise in political extremism, saying, “There is a great danger right now that social media will split into far-right and far-left echo chambers that generate more hate and divide our society.” He argued that traditional media is fueling the divide “in the relentless pursuit of clicks,” stifling debate and discussion, for which he thinks Twitter could be good. Musk admitted that his efforts could be in vain and clarified that the platform could not become a “hell of all against all” without rules. He expanded, saying, “In addition to adhering to the laws of the country, our platform should be warm and welcoming for everyone, where you can choose the desired experience according to your preferences.”

Since the big news, Musk has updated his Twitter bio to say “Chief Twit,” referring to his new role at the company. also published a video entering Twitter headquarters holding a sink, with the caption, “Entering Twitter headquarters, sink it!”

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